Production of GLP-1
After a meal, endogenous GLP-1 is produced in a biphasic manner, with an initial rapid rise 15-30 minutes after eating, and a second minor peak 1-2 hours later. 1 GLP-1 is primarily released from enteroendocrine 'L cells' in the intestinal epithelium that have microvilli which sense the contents of the gut. 2 When stimulated by nutrients, they release GLP-1 granules at their basal side (away from the gut lumen). The primary pathway of GLP-1 activity is thought to be via neuropods (i.e., synapses between the enteroendocrine cells and afferent branches of the vagus nerve) which transmit signals to certain nuclei in the brainstem. Those nuclei themselves produce GLP-1 3 and also send axons to the hypothalamus. 4
In addition, some GLP-1 is taken up by capillaries and delivered to the hepatoportal vein and circulation, but the majority is rapidly inactivated by dipeptidyl peptidase-4 (DPP-4), leaving <10% of intestinal GLP-1 available to peripheral organs. 4
GLP-1 Receptors
GLP-1 receptors are present in multiple sites throughout the body. They are most concentrated in beta cells of the pancreas, so it's suggested that even the small amount of active GLP-1 that reaches it via the circulation may activate receptors there to increase insulin secretion. 2 In the gastrointestinal (GI) tract, GLP-1 receptors are found at various levels of expression in the stomach, small intestine and proximal colon, and in the myenteric plexus.
GLP-1 receptors are also distributed throughout the brain, and at a high level in the brainstem and hypothalamus. Activation of brain GLP-1 receptors generates signals to target organs via the autonomic nervous system and also has local neurotransmitter effects within the brain itself. 5
Effects of GLP-1 Receptor Activation
Despite the discovery of vagal neuropods, there is some debate whether there is a direct link between activation of GLP-1 receptors in the gut and those in the brain. 5 Whatever the method of brain GLP-1 receptor activation, the local brain effects are to increase satiety.
Within the GI system, GLP-1 delays gastric emptying, increases insulin production, increases glucose uptake in the liver, and more. GLP-1 may also affect muscle utilization of glucose and lipid storage in white adipose tissue. 2 4 In the heart, it increases heart rate and blood pressure, and decreases vasodilation. 4
What is Amarasate®
The discovery of Amarasate® stems from the understanding that bitter compounds can influence appetite by activating taste receptors in the mouth and throughout the gut. Historically, bitter plants have been used across cultures for appetite modulation—whether to stimulate digestion during feasts, as in ancient Rome 14 , or to suppress hunger, as seen in Ayurvedic practices which have used Commiphora wightii (guggul) for weight loss for centuries 15 . There is also the case of Lathyrus linifolius (bitter vetch) used in medieval Scotland 16 , or by the San peoples of the Kalahari Desert, who ate Hoodia gordonii (bushman's hat) to reduce appetite during long hunting trips 17 . Research has shown that the activation of bitter taste receptors (TAS2Rs) on gut enteroendocrine cells triggers the release of appetite-regulating hormones, including GLP-1, PYY, and CCK, even without tasting bitterness on the tongue 14 .
In 2009, scientists at the New Zealand Institute for Plant and Food Research explored which foods could naturally activate these receptors. Their research involved testing nearly 1,000 bitter compounds on human gut cells, leading to the identification of New Zealand-grown hops extracts that stimulated the release of gut hormones, a process dubbed the 'bitter brake'™. They first determined the presence of TAS2Rs throughout the gut by analyzing biopsies from healthy individuals. One particular extract showed a significantly stronger response. This extract, containing both alpha and beta hops acids—especially the alpha acid cohumulone—was trademarked as Amarasate®.
Amarasate® is a purified extract derived from bitter hop flowers (Humulus lupulus) cultivated in New Zealand. Unlike pharmaceuticals such as semaglutide or tirzepatide, Amarasate® is not an exogenous form of GLP-1. Instead, it naturally stimulates the body's own production of GLP-1 and other gastrointestinal hormones. The hop flowers used in Amarasate® are GRAS-approved (Generally Recognized As Safe) and sourced exclusively from New Zealand Hops. Through a gentle and chemical-free CO2 supercritical extraction process, the product is ensured to be pure and clean, without unwanted hop waste or organic material, including prenylflavonoids that could cause sedative effects. This careful method allows every batch of Calocurb to be traced back to its farm, providing full transparency and confidence in the clean, sustainable origin of the ingredients.
Amarasate® Mode of Action
The mode of action is via bitter taste receptors (TAS2Rs), which are present throughout the GI tract (from the tongue to the colon). TAS2Rs are thought to evolutionarily protect against potentially harmful substances. In the GI tract, they are present on enteroendocrine cells that produce a range of gut hormones (including GLP-1, cholecystokinase [CCK], and peptide YY [PYY]) when the TAS2R is activated by a bitter substance. Amarasate® capsules are formulated to release in the duodenum, as early research determined that site had the highest level of TAS2Rs on enteroendocrine cells in the gut.
In a study of healthy men, Amarasate®'s mode of action was confirmed as being a potent stimulant of endogenous production of gut hormones, including GLP-1, CCK, and PYY. 6 Taken an hour before a meal, this nutraceutical increased basal levels of GLP-1 and CCK to six times above baseline, and to twice the typical release occurring after eating (Figure 1). 6 Moreover, Amarasate® enhanced the release of GLP-1 and other hormones in the same physiological pattern seen normally. This resulted in a reduction of caloric intake at subsequent meals of 18% (Figure 2). 6 Two further clinical trials demonstrated that Amarasate® reduced hunger in fasting men, 7 and hunger and food cravings in fasting women. 8 A subsequent trial is currently enrolling adults with a BMI of at least 30, with a primary endpoint of weight loss following 6 months of therapy.
With the duodenal release of Amarasate®, nausea is rarely reported with its use. Diarrhea may occur in up to 10% of individuals when starting the product, so it is advised to gradually introduce it.
Amarasate® is taken an hour before a meal, initially as 1 capsule daily and gradually building up to 2 capsules before two meals a day, if needed. There are differences in individual responses to Amarasate®; whether this is due to increased sensitivity of TAS2Rs to bitter compounds (producing even greater GLP-1 enhancement) or to increased sensitivity to GLP-1 effects is unclear. Consequently, some users may require only 1 or 2 capsules a day, whereas others may need a higher dose to experience an increase in satiety adequate enough to reduce food intake sufficiently that they lose weight.
GLP-1 Receptor Agonists
GLP-1 receptor agonists (GLP-1 RAs) are based on analogs of the human molecule that are resistant to DPP-4, or a molecule derived from the saliva of the Gila monster lizard (!). 9 Most are administered as subcutaneous injections, although semaglutide now has an oral form. The two agents indicated for weight loss are semaglutide (a GLP-1 analog) and tirzepatide (an analog of glucose-dependent insulinotropic polypeptide [GIP] that activates both GIP and GLP-1 receptors). Both are administered once weekly (or once daily for oral semaglutide). The effects on weight loss have been well documented. In the STEP 1 and STEP 3 trials, mean weight loss after 68 weeks of semaglutide was around 15%. 10 The SURMOUNT-1 trial demonstrated weight loss of 15-21% after 72 weeks of tirzepatide (5, 10 or 15 mg). 11
Adverse events with these agents are not uncommon and are typically GI in nature: dyspepsia, nausea, vomiting, and diarrhea. With semaglutide (whether subcutaneous or oral), nausea increases in proportion to circulating levels of this GLP-1 RA. 12 Other side effects include dizziness, mild tachycardia, infections, and headache. There is a discontinuation rate of around 10%. 13
The very high, sustained, and non-physiological levels of exogenous GLP-1 resulting from the administration of these agents may likely explain both some of the mode of action and the adverse effects of GLP-1 RAs. In addition to their systemic effects at GLP-1 receptors throughout the body, the high circulating levels achieved may be sufficient to directly activate receptors in the brain. 5 This may explain the gastrointestinal side effects of GLP-1 RAs, for example, continuing nausea even when delayed gastric emptying is no longer occurring due to tachyphylaxis, and gastroparesis in the absence of nausea — both of which are probably due to the high level of CNS receptor activation produced by them. 2
Figures
Figure 1: Changes in post-prandial plasma levels of GLP-1 after placebo or Amarasate®. 6

Figure 2: Change in energy intake after Amarasate® or placebo taken an hour before lunch. 6

- Written for Calocurb by Dr. Tracey Lambert